by Meghan Lynch | Apr 12, 2021 | Article, Leadership Lessons
Sometimes moving too quickly will slow you down in the long run. Making the right decision, not the fast decision is critical when your goal is long-term, sustainable, profitable growth. The wrong fit customer, the big but unprofitable sale, the commitment without the...
by Meghan Lynch | Oct 21, 2020 | Article, Brand Positioning
Your customers can tell you why they buy, but they can’t tell you how the industry landscape is changing, which conglomerates are entering the market to steal market share, or what the biggest threat is to your profit margin. To be an insurgent brand and a market...
