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Hate the Marketing Plan, Not the Strategy

by Meghan Lynch | Oct 23, 2020 | Article, Brand Strategy

Meghan Lynch, CEO of Six-Point Creative, has some leadership lessons from her experience in ultrarunning that can apply to the discipline of brand strategy. Now companies that are looking to grow and scale can learn from these tips for building an enduring brand....

Five Things Running 50 Miles Taught Me About Brand Strategy

by Meghan Lynch | Oct 23, 2020 | Article, Brand Strategy

Six-Point’s CEO, Meghan Lynch, ran the Vermont 50 miler in 2014. A race of that length pushes people to their limits, so it isn’t surprising that she learned some things along the way. What is surprising is that she learned some things about brand strategy! Share on...

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